26 Apr 2022
Toyota and Nissan Cars Set to Enter the Metaverse
The Index Today
The world’s leading automakers Toyota Motor Corporation and Nissan Motor Co. have announced that they will be joining the metaverse with plans to offer digital services including virtual events and online customer support.
According to Daily Coin, the prominent Japanese carmakers intend to host car exhibitions through virtual reality (VR) via the metaverse in order to enhance user experience. In view of this, both Nissan and Toyota have also collaborated with videogame maker VRChat.
While Nissan plans to offer customers VR rooms, Toyota seeks to create virtual office spaces for its employees, where they can develop virtual avatars to attend meetings remotely in the metaverse, reported Daily Coin.
This comes after other major automobile companies made their entry into the metaverse with McLaren collaborating with InfiniteWorld, and Lamborghini and Ferrari commencing their own NFT collections.