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Appeals and Reckonings: Big Tech Fights Its Antitrust Losses

Google and Meta are battling landmark US antitrust rulings on appeal, while a major FTC case against Amazon looms, shaping the future of tech competition.

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Big Tech’s courtroom battles are far from over. Google and Meta are fighting landmark U.S. antitrust rulings on appeal, while a major Federal Trade Commission case against Amazon looms later this year. The legal reckonings — and the appeals contesting them — are shaping the future of tech competition and testing how far courts can rein in the industry’s giants.

Google appeals its remedies

The search giant is pushing back. After a judge imposed behavioral remedies — banning exclusive default-search contracts and requiring limited data sharing — Google is appealing, arguing its default deals reflect competition on the merits, not exclusion. It also warns the data-sharing mandate would jeopardize the privacy of hundreds of millions of users.

The privacy argument

Google frames it as a user issue. The company contends that sharing private search queries to satisfy the remedy would expose users’ data without consent. By casting an antitrust remedy as a privacy threat, Google is reframing the debate — a notable line of defense in its appeal.

Meta’s case dismissed

The FTC fell short against Meta. A judge rejected the FTC’s monopolization case, concluding Meta lacks monopoly power once TikTok and YouTube are counted in the social-networking market. The FTC has appealed, but the dismissal was a significant setback for regulators targeting the social-media giant.

Amazon next in line

Another giant faces trial. The FTC’s case against Amazon, targeting its alleged monopoly in online superstores and marketplace services, is scheduled for late 2026. The outcome could become a defining test of antitrust enforcement against the e-commerce behemoth.

The courtroom’s limits

Experts question the venue. Some observers argue that after the Google and Meta cases, the courtroom may be the wrong battleground for challenging Big Tech, given the difficulty of proving monopoly power in fast-changing markets. The debate raises questions about whether new tools or laws are needed.

Why it matters

These cases shape the digital economy. How courts rule on Google, Meta and Amazon will influence competition, innovation and the power of the largest platforms for years. The appeals and pending trials are central to the broader reckoning over Big Tech’s dominance.

The bottom line

Google and Meta are fighting landmark antitrust rulings on appeal — Google contesting its remedies on privacy grounds, the FTC appealing Meta’s dismissal — while an Amazon trial looms late in 2026. The legal battles will help define the future of tech competition. Big Tech’s antitrust reckoning is still being written.

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